s there any sustainable projects engaged by Adidas over the years ?
Adidas sustainable energy project
Adidas is one of the largest sportswear manufacturer in Europe and the second-largest worldwide and one of the most energy sustainable multinational company .The company’s strong environmental commitments had adidas to find some creative solutions to reduce energy needs globally :
One of the biggest commitment of Adidas is greenENERGY Fund in 2012 as ‘ an internal venture capital fund that provides financing, expertise, project management, and monitoring and verification to facilitate investments in energy efficiency and renewable energy projects — while delivering a net profit’ ( brand channel ) .The energy savings were equivalent to removing 1,001 cars from the road on a 1 year project.
Almost all the shops are plastic-bag free and Adidas had currently announces a partnership with Parley for the Oceans, an environmental organisation and collaboration network that raises awareness for the beauty and the weakness of the oceans . As on for the founding member, Adidas supports Parley for the Oceans to end global ocean plastic pollution.
First footwear made with Ocean Plastic: in June 2016 , adidas represented an innovative concept born from the collaboration with Parley for the Oceans: a shoe only made from plastic found in the ocean